When I discovered what advertising really was, it felt like everything I loved, like letting my mind roam free, coming up with ideas on all sorts of topics, writing, and then sharing those ideas with people I meet, suddenly became something I could make a living from.

Becoming so passionate about something is pure joy. With a constant drive to always learn more and push things further than before, I want my work to reflect the ongoing journey I'm on. I also want it to stand as proof of my dedication, thought, and the time I put into both the big picture and the smallest details, whether that means considering if a single dot can make an idea better or deciding to fold buildings from stone paper simply because it can be done by hand. I hope to create work that not only taps into culture but becomes part of it, continuing to shape the world with its lasting imprint for years to come.