SAMMANSTRÅLA
IKEA


Awards

Shortlist - Young Ones ADC 2025, Advertising: Integrated

Credits

Art Director – Viktor Klouras
Copywriter – Julie Stoltz
Idea – Viktor Klouras, Julie Stoltz, Ella Hahn
Assembling furniture without dismantling relationships

When you leave IKEA, you're not just bringing home furniture, you're bringing home fights too. Leaning into their vision to make life easier, we created a new version of their assembly instructions to help bring people together when they need it most.
CREATIVE/COPYWRITER
stoltzjulie@icloud.com
LinkedIn

© 2025